Beatrice Dixon


Beatrice has been CEO of The Honey Pot since co-founding the Company in 2014.
She began her career as a compounder in various pharmacies, where she learned how to formulate
products. She later worked in sales at Whole Foods in their Whole Body department, gaining experience
with customer service. She later transitioned to working as a broker for various better-for-you brands,
through which she developed relationships with retail buyers and in product sales. In Beatrice’s words,
all her past experiences built her entrepreneurial skillset that allowed her to build and lead the Honey
Pot over the last decade.
In addition to her role as CEO, Beatrice is actively involved in raising awareness and educating
consumers on holistic wellness through various speaking engagements, media interviews, panels and
podcasts as well as leading new product ideation and innovation.